The tourism sector has been drastically concentrating on feasible solutions to recover and develop the sector, in the context of ravaging COVID-19 pandemic. The governments, ministries, localities and enterprises head towards the inhabitants who unanimously join hearts and minds to implement the double targets: develop economy and ensure preventing-combating the pandemic.
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| Artistic performance to serve tourists at the particular national relic of Nhan Temple |
“With the double tasks of ensuring the inhabitants’ life, health in parallel with maintaining production and ensuring social welfare, tourism sector has actively adjusted plans and shifted directions towards concentrating on developing domestic tourism”, Mr Nguyen Ngoc Thien, Minister of Culture-Sports-Tourism, asserted.
The great joy to the world in general and tourism sector in particular, including Vietnam, is that COVID-19 vaccine has been manufactured. If everything goes smoothly, it is expected that in the year 2021, mass production of vaccine will be feasible. Everybody can joyfully travel on holiday. However, tourism sector needs to show to the tourists the safe tourism products to eradicate the hesitation after bewildered months. Health is always at the top priority.
In such context, lots of units have renewed their products and services, simultaneously applying IT, digitalizing date, supporting the seeking and registering better services for tourists.
Phu Yen tourism is aware of digitalization and smart tourism quite soon. From the year 2015, the PPC started implementing the scientific theme “constructing smart webgis to serve the advertising and developing Phu Yen provincial tourism”, launching the smart tourism information portal (2018). However, due to technical reasons, after pilot time, the two websites have not shown efficiency.
Mr Cao Hong Nguyen, Head of the division of tourism profession (Department of Culture-Sports-Tourism), lets known, “as for the provincial tourism database that has been given statisitics, updated, digitalized once implementing the above schemes. Currently, the department has been positively coordinating with partners to seek for the optimal technical solutions so that webgis and smart tourism portals to develop the impacts of advertising, serving the demands of tourists and enterprises”.
Tourism enterprises have also been active in IT applying, constructing website, fanpage and updating the utilities in transacting, consulting customers, booking online services. Mr Bui Nguyen Vi Dong, Director of the branch of Long Phu travel in Phu Yen province, said, “only with a smartphone, customers can learn about and plan to buy plane, train and coach tickets, so can they book restaurants, dining services, come to the tourism zones and scenic spots…these are digitalized”.
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| The peace of Phuoc Dong fishing village (An Hoa Hai commune, Tuy An district), attracting lots of tourists who come here to “live slowly” at the coastal homestay accommodations |
Restructure the tourism market is the term commonly mentioned in the context of COVDI-19. “Restructure” means predicting and welcoming the tourism trend and making compatible solutions with tourists. The current priority is the market of domestic tourists, at-the-spot tourism. Restructuring tourism market is commonly mentioned in the context of pandemic with nearly 100 million people, the market of Vietnamese tourists does have great potentials which can help develop and make the domestic tourism market to prosper if exploited intelligently.
With Phu Yen tourism the advantage is the fresh environment, the sea-paddy fields-forests-mountains with lots of intact natural beauty…These are definitely compatible with the current tourism trend as well as after the recovery of international tourism market.
Ms Nguyen Thanh Thuy, owner of homestay Mon Mien, said, “rural tourism and countryside tourism is currently the strength of Phu Yen province. Except for the time of COVID-19 pandemic outbreak, causing the close, Moc Mine always has stable number of tourists who come to experience the rural life with rural dishes, working on the rural gardens…They are all pleased”.
Source: Phu Yen Newspaper
Translated by HAI LOAN
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