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More favorable conditions to advertise and recover the tourism sector

25/05/2022
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The good signals once reopening the tourism activities, at the scope of national tourism, Vietnam has been acknowledged by the international tourism websites as one of the optimal destinations for international tourists, with the transparent, welcoming immigration policies, so is the country a safe destination. Meanwhile, Phu Yen tourism has also received the good news when the website Booking.com has voted Tuy Hoa top 10 most hospitable cities…

Nghinh Phong tower, a new symbol, a destination that can not be ignored when tourists come to Tuy Hoa city

Two years after closing the border, since March 15th, Vietnam has welcome foreign tourists with the policies of entirely opening. Phu Yen tourism has also been ready to reopen all of the tourism activities in the most favorable conditions.

Among the top 10 most hospitable cities in Vietnam in 2022, Tuy Hoa city, Phu Yen was ranked in the 6th position with the outstanding contents assessed by the tourists themselves, “the climate all year round is pleasant, tourists can go sightseeing around Tuy Hoa city at any time of the year, which is a not-to-miss feature for all sea-lovers as Tuy Hoa possessed the breathtaking coastline. Coming here, tourists can explore the historical, cultural stories as well as admiring the architecture by Champa people, what an experience not to neglect for all tourists”.

One of the current urgent tasks that the tourism sector has posed is enhancing the tasks of advertising, promoting the destination to quickly reconnect the tourism activities to attract tourists in the coming summer season.

Mrs Nguyen Thi Hong Thai, the acting Director of the Department of Culture-Sports-Tourism, let known that during the process of preventing-combating COVID-19 pandemic, the sector actively conducted the training classes on applying IT into the activities of advertising, promoting tourism, also the sector considers this one of the breakthrough, professional solutions to create the effective, quickly-spreading, safe solutions. The training contents help the units operating in the tourism sector to organize the activities of marketing, advertising, caring for customers.

Mr Ho Van Tien, Chairman of Phu Yen Tourism Association, said: the task of advertising, promoting tourism is one of the significant solutions to introduce the images of a destination, attracting investors and tourists, making contributions to tourism development in the current context. Tuy Hoa city, Phu Yen in the top 10 most hospitable destinations in Vietnam in 2022 is another plus point for the province’s tourism to enhance introducing, advertising to tourists and partners in the coming time. Simultaneously, the tourism enterprises have to nonstop renew, enhance the product quality; each inhabitant continues becoming the tour guide, “hospitable ambassador”

The PPC has just issued the official document on reopening the tourism sector in the new normal state, ensuring the safety, efficiency, advantages for tourists, ensuring the compatibility with the stipulations on preventing-combating COVID-19 pandemic. PPC Vice chairman, Mr. Dao My, head of the steering board for developing the province’s tourism, assigned to the department of culture-sports-tourism to chair, coordinate with offices, units, localities, enterprises to implement the contents: concentrating on enhancing tourism products, constructing the new tourism products and services; implementing the programs of tourism stimulation; introducing, re-opening the province’s destinations, the conditions, processes for safe tourism… Applying IT, information, communication in relaunching the tourism sector on the websites, social networking sites, information channels of the province, departments’, boards, localities, tourism enterprises and the boards, localities, tourism enterprises, cities, provinces in connecting the tourism development with Phu Yen province; organizing the activities, events in the tourism sector, both online and offline to enhance introducing the images of Phu Yen tourism to domestic and international tourists.

Continuing to connect tourism with other cities and provinces to promote tourism development; coordinating with aviation, travel agencies to construct, connect and cooperate to organize the training and re-training plans for tourism human resources; meeting the demands of welcoming tourists; enhancing the solutions to attract laborers to return to the enterprises after the pandemic has been under control.

The province’s tourism and service enterprises need to renovate and upgrade the technical infrastructure, equipment, environmental hygiene; encouraging the enterprises to upgrade the current tourism products as well as constructing the demand-stimulating packages with privileges, commitments on quality, new tourism products in the direction of  safe, attractive, green tourism, so as to simultaneously meet the tourists’ demands and taste and ensuring the safety and preventing-combating COVID-19 pandemic.

Source: Phu Yen Newspaper

Translated by HAI LOAN

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