After a long pause due to the COVID-19 pandemic, the tourism industry throughout the country once again tries to focus on the activities of promoting, connecting with the belief that tourism will recover again, realize dual goals. Phu Yen Newspaper has an interview with Ms Nguyen Thi Hong Thai, Acting Director of Phu Yen Department of Culture, Sports and Tourism around the content.
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| Phu Yen welcoming the famtrip delegation of tourism and journalism businesses from Ho Chi Minh City and Hanoi in January 2021 |
* Recently, the disease situation of COVID-19 in the country has been controlled, the world and Vietnam have COVID-19 vaccine… How positive does this impact on the tourism industry, madam?
– The COVID-19 pandemic has made a comprehensive and profound change to all industries, of which tourism is a directly and very heavily affected industry. In the context of complicated epidemics in the world, the implementation of the COVID-19 vaccine vaccination plan is an important solution to stimulate demand for the national tourism market in general and Phu Yen province tourismin particular, which helps soon stabilize, develop economy, restore the tourism industry, connect with other countries, soon reopen international tours.
Currently, the tourism industry has started to rekindle and show signs of recovery, especially after the implementation of the COVID-19 vaccine vaccination plan. Travel businesses in the country in general and Phu Yen in particular have started to launch suitable tours.
March and April is not the peak season for domestic tourism. However, the number of domestic tourists has shown signs of rebound recently, with some tourism destinations having visitors to maintain the service supply chain. Hopefully, in the coming time, COVID-19 disease will be better controlled, Phu Yen will still be a safe locality, thereby creating a tourism product, a safe destination for tourists in the coming peak tourist season.
* The advertisement, promotion and association work is considered very necessary in the current context to “stimulate” back the feeling of traveling after temporarily controlling the epidemic. How is this content deployed by the tourism industry in Phu Yen province, madam?
– Currently, the national tourism industry has been focusing on this work, many programs are preparing to be deployed to welcome the influx of tourists back in the coming peak tourism season.
Phu Yen Tourism industry determined to continue implementing the stimulus program “Vietnam tourism: Safety and attractiveness” towards two goals: ensuring safety while creating attractive tourism programs.
The four-province tourism stimulus coalition: Phu Yen, Binh Dinh, Dak Lak, Gia Lai, is ready to welcome tourists. At the same time, it is also to actively link with other provinces and cities in the region to build inter-provincial and inter-regional tourism routes; linking with travel agencies in the two centers with major tourist sources of Hanoi and Ho Chi Minh City to bring tourists to Phu Yen province; organize travel business delegations, domestic and foreign press to survey tourism products, promote destinations to attract tourists to Phu Yen province.
In the next few months, to stimulate tourism demand Phu Yen Tourism sector will organize and participate in cultural and touris activities and events, such as: Participating in Vietnam International Tourism Fair – VITM Hanoi (from May 5th to 8th), combined with this event are activities promoting culture – tourism in Hanoi; organizing Phu Yen tourism promotion conference in Dak Lak, Gia Lai and Kon Tum provinces (expected April 14th to 18th); holding Phu Yen Culinary Contest with the theme: 100 dishes from tuna; at the same time proposing to set a record of 100 dishes from tuna in Phu Yen province (in June)…
In addition, the tourism sector coordinates with the Agriculture and localities to organize surveys and build community tourism products, agricultural and rural tourism, in order to diversify products to serve the needs of visitors. In addition, the industry will continue researchingto organize and participate in cultural, sports and tourism events, to widely promote the image of Phu Yen tourism “An attractive and friendly destination”.
Source: Phu Yen Newspaper
Translated by TRINH THUY
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