Implementing the Tourism Development Cooperation Program between Phu Yen and the Central Highlands provinces, aiming to stimulate tourism demand after a long time negatively affected by the COVID-19 pandemic, implementing dual goals in a peaceful state, the Department of Culture, Sports and Tourism and the Phu Yen Tourism Association have organized tourism promotion programs in the Central Highlands provinces of Gia Lai, Dak Lak, and Kon Tum.
Participating in the program, in addition to general information on the potentials and advantages of Phu Yen tourism with sea resort tourism, cultural tourism, ecotourism…, service businesses have introduced to customers specific products and promotions of each product line…
Sao Viet resort and Sao Mai Beach resort have introduced the policy of maximum support for outdoor activities for group guests, additional activities attached when using accommodation services. Stelia Beach resort has introduced marine resort products in the high-end customer segment with preferential commitment prices for partners of travelling units and retail customers from the provinces in the stimulus link chain. Rosa Alba resort has a policy of attracting customers with the advantages of a coastal resort aimed at mid-range and high-end customers, family guests.
Saigon – Phu Yen hotel has committed to support the best preferential prices for services accompanying accommodation… Three 3-star hotel units, including: Hung Vuong hotel, Royal Khanh hotel and Joy House hotel have committed stable service quality, service manner, price policy, no price-increase including holidays and incentives for partners in the provinces participating in the tourism demand stimulus program…
Tourism businesses in the Central Highlands provinces highly appreciate Phu Yen’s marine tourism products. At the promotion conferences, many direct memorandums of understanding between businesses of Phu Yen and the provinces were signed during the upcoming high and long-term tourism season. For Phu Yen marine tourism, the Central Highlands provinces are traditional tourist markets, accounting for a large market share.
Following are some pictures taken at tourism promotion conferences in the Central Highlands provinces:
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| The booth displaying tourism information and tourism products in Phu Yen attracted the attention of businesses in the partner provinces |
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| Dak Lak tourism businesses learn Phu Yen marine tourism products |
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| A female tourist in Kon Tum (left) learns and is very interested in Phu Yen beach tourism |
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| In addition to the products of the businesses directly participating in the promotion conference, there are also many gift products on display such as: A Ly one-sun beef, Mr. Vang fish sauce. |
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| Leaders of the Department of Culture, Sports and Tourism, Tourism Associations and tourism businesses in the two provinces of Phu Yen and Gia Lai take souvenir photos after the conference |
Source: Phu Yen Newspaper
Translated by TRINH THUY
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